Tag Archive for: Seth Epstein

Is it your goal to be a productive web designer? Is not knowing where to start holding you back? If you are looking to better your web design skills then continue on to the article below for some helpful insights in this area.

Make sure the color combinations that you use on your site don’t hinder their ability to be read. Your content should be read easily without assistance or adjustment. Dark text colors on light backgrounds are usually easier to read compared to the other way around. When in doubt about the effectiveness of your color choices, solicit the opinions of friends.

If you want to have a successful website, you need to design it in a way that works for all browsers. It is crucial you test out your site that and see that all pages show up properly in each browser. What works in Internet Explorer may not necessarily show up correctly in Firefox, Chrome, or Safari. Prior to releasing your website to the public, you should verify that all of your webpages appear as intended on every popular web browser.

Make sure that you prune content that is no longer relevant. You will lose the attention and credibility of your readers if the promotional offer on your page expired months ago. Viewers want to know that they are getting up-to-date information, and lack of attention in removing old products will not install this faith. Mark a calendar for when you will sit down and update your website, being careful to take off anything that is not current or relative anymore.

Stay away from using pop-up ads. Everyone hates getting pop-up after pop-up on a website. Even large, popular websites can lose visitors by mistakenly employing pop-up ads. You can prevent visitor frustration, and improve your reputation, by avoiding pop-up advertisements entirely. If your host forces pop-ups on you, it may be time to find a new one.

Publish a newsletter, to increase your likelihood of having repeat visitors. This is great for captivating someone whom may have viewed your site, but then gone on to forget about it entirely. Offer the signup form as a link off to the side on your site. Make sure you have a way to keep track of who signed up. Only send out a newsletter to people who have subscribed to it, otherwise you will have angry customers.

Utilize the software out there that doesn’t cost you a thing when you are designing your own site. Costly software is also available, but you can get good results with free tools since you are the main factor in the success of your site. All you have to do is a little searching to find the best free tools for you.

Eliminate pop-up windows from all pages on your site to create a user-friendly experience. While these might seem valuable in some instances, most people think they are rather annoying. In fact, you may drive them to leave your site out of irritation and frustration with your pop-ups. You could lose a visitor for life.

If you are agonizing over what color your website’s background should be, don’t be afraid to go with plain, effective white. White puts the focus on the content, making it easier to read. If you are trying to to exude a professional tone, a white background lends a trustworthy feeling to your site. Colors, patterns or other designs are distracting and don’t have a place on a website. With backgrounds the simpler, the better.

Now that you’ve reached the end of this article, you are better equipped to design your own website. If you do not, than you may want to reread this article. You will get a deep understanding of web design and start to feel more confident about the subject.

Seth Epstein demonstrates SocialStay’s mobile product and discusses the challenges of designing for mobile.