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Tips On Web Design To Keep Your Site Design On Track

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Is web design a skill you want to cultivate? Are you wanting to achieve many goals, but you don’t know how to properly design sites? If this is the case then you have come to the right place because this article will help you with learning all the things you should learn about designing a website.

Pay attention to color combinations in your design. You have to be certain that your text will be readable on top of the background colors you use. Dark text colors on lighter backgrounds tend to be easier on the eyes than light colors on dark backgrounds. If you’re unsure about the color combo you’ve used, solicit feedback from a trusted friend before the site goes live.

Speed is everything when it comes to the Internet, so make sure that you keep your website’s loading time to a minimum. If someone has to wait while your site loads, there’s a chance they will get impatient and go to another site, and they might not visit your site again.

In order for your website to be successful, it must work properly regardless of the browser that is used. You should therefore make certain that all of your web pages are thoroughly tested on a variety of browsers. A site that works on Internet Explorer might not display right in Firefox, Google Chrome, or Safari. Prior to going live with your website, see how your pages look on every popular browser.

Try not to use JavaScript too much. It provides many ways to develop an interactive experience for your audience, but it can also stop some visitors from accessing your content at all. Web browsers are all different, and each comes out with new versions pretty regularly. Every single visitor isn’t going to be using a more recent version of their browser. Many people turn off Javascript, or disallow it on a site they don’t visit regularly. Both of these things mean that these users are prevented from using your site.

Meta tags that are pertinent, are one of the best ways to ensure your site attracts the right visitors. Using relevant meta tags on each page of your site will help search engines categorize the page and show it to people who want to know about your page’s topic. Not putting enough effort into their content can severely hurt your page rank and reduce your traffic.

Choose fonts that are legible, and look professional. A site’s look can hinge on whether or not it’s fonts are professional. Avoid silly, bubbly or hard to read fonts and especially avoid obscure fonts that may not be supported by all browsers. Use a font that is part of the default font subsets on user computers. That can ruin your design!

While you design the site, remember that it is not necessary to fill every square inch of your site with content. You will make your visitors feel overwhelmed if you use all the space available. If you allow enough space between different elements on each page, the overall effect will be more relaxed and professional-looking. You would be surprised how empty space can often be as valued as content.

Even if you invest large amounts of money in your website, it’s not a good idea to host a site yourself. Having an experienced team of experts running your server for you, including upgrading the software and dealing with hardware failure, will leave you time to focus on your site itself.

So, now that you have learned the basics of web design, are you feeling more confident about this topic? If you do, great. If not, review this article and others like it, then go out and put what you’ve read to use.

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Is Facebook Still the Best Platform for Marketing Your Business?

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Given the various other social networking sites that operate now, are you skeptical about only using Facebook as the marketing platform for your business? Are you thinking whether it is at all worth it to invest your time and money? Well, shun away all your doubts because Facebook is still the most popularly used social networking site; and this is the reason why businesses still want to get likes on Facebook.

Here are a few tips to revive your Facebook business strategy:

  • Be active on Facebook: People do not like to see stale old content. So, being active i.e. posting regularly on FB is the first thing you should do to grab the desired attention. Regular posts do not mean posting everyday, but at least once a week. You should not only post about your products but also include some personal details like how the idea of making such a product came to you and how you think it can help consumers etc. This way, your consumers can understand you and your business better.
  • Offer special things to your target traffic: Keep on offering special deals and discounts to your audience now and then. This way, you can get likes on Facebook, which, in turn, makes your content shareable, thereby bringing you more business.
  • Respond: When someone comments on your post, make sure you answer them. Otherwise, your target customers won’t be able to connect with you. Remaining aloof and not answering will only widen the gap between you and your consumers, which is anything but good for your brand reputation. Instead, if you answer them, they will feel that you do consider them important, which can make them more inclined to buy from you.
  • Clear contact details: If a user hits the ‘like’ button for your page, he or she is obviously interested in what you have to say. So, make sure they get to know you, and the best way to do so is by clearly mentioning your contact details. This is, in fact, a very important Facebook business strategy. You can either have it right on your FB page or have a link of your business site, which should have all your contact details. Including maps enhances your contact information.
  • Do not sell 24/7: You should not be selling something each time you post on FB. Instead, what you should do is create and share informative articles, relevant customer testimonials and behind-the-scene videos, so that your customers feel that you are not on FB for a purpose. You should also hold competitions or ask interesting questions to your consumers. All these make your business trustworthy.
  • Customer service: Besides being a platform for marketing your product, FB is also a customer service portal that requires proper monitoring. So, effectively use the platform to respond to the various queries and complaints of your customers. When your customer sends you a complaint, respect it and reply in a timely manner. Not doing so harms your reputation in the long run.

To wrap up, it can be said that no matter how many new social networking sites come up, Facebook is here to stay; a fact that is evident from its ever-growing membership. So, do not be misguided, keep trying to get likes on Facebook. And now that you have the tips, the job won’t be that tough.